Contiki stärkt Präsenz in den deutschsprachigen Märkten

Contiki stärkt Präsenz in den deutschsprachigen Märkten

Der Social Travel Anbieter Contiki für junge Reisende zwischen 18 und 35 Jahre investiert in den Vertrieb in Deutschland, Österreich und der Schweiz.

(Genf/Bonn, 10.07.2023) Contiki erweitert als Reiseveranstalter und Teil der The Travel Corporation (TTC) Markenfamilie den touristischen Markt in Deutschland, Österreich und der Schweiz. Das Unternehmen mit Spezialisierung auf Reisen für junge Erwachsene und Sitz auf der Kanalinsel Guernsey hat jetzt die Agentur KITICON Global Networks aus Bonn mit Marketing und Kommunikation für die deutschsprachigen Märkte beauftragt.

Die Marke „Contiki“ bündelt authentischen, stressfreien Urlaub; einzigartige Reiseerlebnisse und Fachkenntnisse über lokale Highlights der besuchten Destinationen. Mit dem Ziel junge Reisende aus allen Ecken der Welt zusammenzubringen, hat sich Contiki darauf spezialisiert, besonders 18- bis 35-Jährigen einen Urlaub zu ermöglichen, in dem sie sich sicher und in bester Gesellschaft wissen. Egal ob Alleinreisende, Student:innen, Young Professionals, Freundesgruppen oder Paare – bei Contiki findet jeder seinen Platz. Das Angebot des Reiseveranstalters umfasst mehr als 350 Reisen weltweit, die Koordination von Transport und Unterkünften sowie die Begleitung von fachkundigen Reisemanager:innen und örtlichen Reiseleiter:innen.

„Ich freue mich sehr über die Zusammenarbeit mit KITICON und darauf, gemeinsam das weltweit führende Unternehmen für Jugendreisen in Deutschland, Österreich und in die Schweiz bekannter zu machen.” kommentiert Adam Armstrong, CEO von Contiki Holidays.

„Contiki bereichert den deutschsprachigen Markt mit seinem Angebot und definiert die Vorstellung von Gruppenreisen für junge Reisende ganz neu. Wir bringen 18- bis 35-jährige Reisende aus allen Teilen der Welt zusammen, um neue Kulturen und ein Stück von sich selbst auf dem Weg zu entdecken. “, kommentiert Tina Kirfel, Geschäftsführerin KITICON Global Networks. „Wir freuen uns sehr darauf, das Unternehmen auch in den DACH-Märkten bekannter zu machen.“

Interessent:innen wenden sich für Anfragen an die Bonner Agentur, oder buchen direkt über die Website unter www.contiki.com

Über Contiki

Contiki bietet einzigartige Erlebnisse für Reisende zwischen 18 und 35 Jahren. Mehr als 350 verschiedene Touren in mehr als 75 Ländern in Europa, Australien, Neuseeland, Nordamerika, Südamerika, Afrika, dem Nahen Osten und Asien gehören zum Portfolio. Authentische Reiseerlebnisse, perfekt zusammengestellt für eine homogene Zielgruppe von jungen Reisenden, die gemeinsam die Welt entdecken wollen. Contiki ist Mitglied der internationalen Unternehmensfamilie The Travel Corporation (TTC).

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SEO – Sichtbarkeit, die wirkt

Mit professioneller Suchmaschinenoptimierung sorgen wir dafür, dass Ihre Website bei Google & Co. gefunden wird – von den richtigen Zielgruppen, zur richtigen Zeit.

Zu Ihrer neuen SEO-Agentur

Social Recruiting –  Gezielt Talente gewinnen

Wir unterstützen Sie dabei, sich als attraktiver Arbeitgeber zu positionieren und qualifizierte Fachkräfte über digitale Kanäle zu erreichen.

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Entdecken Sie unsere neuen Leistungsseiten und erfahren Sie, wie wir Ihr Projekt gezielt nach vorne bringen.

Wir arbeiten derzeit mit Hochdruck daran, auch die Seiten für unsere weiteren Leistungen für Sie fertig zu stellen. Weitere Inhalte folgen in Kürze.

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Case-Studies

SCHÖNES LEBEN Group – Digital magazine

With its Exclusive Service Living, the SCHÖNES LEBEN Group (SLG) offers a modern home for people who want to live independently and have access to convenient services when needed. The offer combines individual living concepts with a varied program of health, culture, culinary delights, sport, care and nursing. Together with SCHÖNES LEBEN, we have developed the digital magazine “hier & jetzt”. It was established as a new section on the website and perfectly complements the customer's range of services with informative articles on the topics of vitality, joie de vivre, enjoyment and living space.

Period:         since April 2023

Sector:          Healthcare and Social Services

Objective: A magazine for the SCHÖNES LEBEN Group that not only informs all target groups, but also performs in search engines.

Services:

  • Design concept and naming
  • Implementation in WordPress
  • Topic and keyword research
  • SEO consulting and content briefings for authors
  • Writing selected SEO-optimized texts

The challenge: Creating trust, showing competence and increasing brand awareness - the SCHÖNES LEBEN Group approached us with these goals and a concept idea for a digital magazine that combines all of this. The aim was not only to emphasize the company's own expertise, but also to gain visibility organically. At the same time, the magazine was to shed light on the topic of “ageing” in all its facets, redefine the view of old age itself and offer authentic insights into everyday care and behind the scenes of the various homes.

Approach: We strategically developed the magazine in close cooperation with the client. First, we took on the conception, including the graphic development and programming of the magazine in WordPress. We then developed suitable sections and individual SEO texts with added value for relatives, interested parties and best agers. Potential and topic research was carried out for these articles and collected in a topic repository. Once the client had approved the selected topics, the keyword research began. The texts were then written by various authors with different specialist expertise.

The result: A successful SEO magazine with increasing visibility, which is now the directory with the strongest performance and therefore has a particularly positive effect on the overall visibility of the SCHÖNES LEBEN Group website. Discover the „hier & jetzt“-magazine of the SCHÖNES LEBEN Group.

50% of the organic visibility of the website comes from the magazine, +0.0114 (new visibility share)

Organic traffic: 629 clicks per month on average

Were we able to convince you? Then arrange a free initial consultation with our SEO experts now!

SEO

Brand Design

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Google Workspace Explained: The Modern Working World in the Cloud

In a digitalised working world, efficient communication, flexible collaboration, and location-independent working are essential. This is exactly where Google Workspace comes in – Google's cloud-based productivity platform. As a certified Google Workspace Partner, we show you how to future-proof your business – and why switching to a modern cloud workspace is well worth it.

What is the Google Workspace?

Google Workspace is a comprehensive cloud solution that combines all the tools teams need for their daily work – whether in the office, working from home or on the move:

  • Gmail – Professional e-mail with your own domain
  • Google Drive – Cloud storage for secure data storage and sharing
  • Google Docs, Sheets, Slides – Online tools for collaborative editing of documents
  • Google Meet – High quality video conferencing
  • Google Kalender – Simple team scheduling
  • Google Chat & Spaces – Communication and project management in one tool

Thanks to the completely cloud-based structure, there is no need for installation and maintenance – work is possible anytime and anywhere.

The Advantages at a Glance:

1. Efficient Collaboration

Collaborative work on documents, direct feedback and immediately visible changes – digitally, quickly and effectively.

2. Seamless Integration

E-mails, meetings, calendars and files – everything is intelligently linked.

3. Maximum Security

Google relies on the highest security standards to ensure reliable and worry-free operation. This includes, among other things:

  • Data centres with multiple security and isolation levels that effectively secure physical and digital access.
  • Specially developed hardware, such as the Titan security chips, which provide additional protection through secure boot and integrated security functions.
  • Comprehensive risk protection that goes beyond pure risk assessment and monitoring – including unique cyber insurance cover and protection against cryptomining attacks.
  • Fine-grained access controls for applications based on factors such as user identity, location, device security status and IP address.

4. Compliance/Rights Management

Google Workspace supports your company in complying with legal requirements and internal company guidelines – with powerful, integrated tools:

  • Data loss prevention (DLP) and data classification help to clearly identify confidential information. Once the risk profile has been defined, targeted protective measures can be implemented – e.g. preventing file downloads or blocking sharing.
  • Audit logs and transparency reports provide traceable logs for security-relevant activities.
  • Vault enables legally compliant archiving, e-discovery and retention policies for emails, chats and files.
  • Access and release rules can be customised to protect sensitive data and meet compliance requirements such as GDPR, ISO 27001 or HIPAA.

5. Flexible and Scalable

Google Workspace can be implemented individually in any size of company and developed further to meet your requirements.

6. Increase Productivity

Automatic synchronisation, intelligent search and cloud-based processes save valuable time every day.

7. AI Offers

Gmail's advanced AI protection prevents more than 99.9% of spam, phishing and malware messages from reaching your inbox. Google Workspace also includes access to Gemini, which can automatically write summaries in documents, formulate texts or organise appointments in Google Calendar.

In Which Areas Does Google Workspace Score Particularly Well Compared to Traditional Office Solutions?

  • Access from anywhere – no installation required
  • Real-time collaboration instead of file chaos
  • Complete cloud solution with uncomplicated IT maintenance
  • Flexible licence models without long-term commitment
  • Large selection of already integrated functions – without complicated additional systems

Set up Google Workspace – with KITICON as a Partner by Your Side

As a certified Google Workspace Partner, we offer you full service for a smooth start:

  • Consultancy & requirements analysis
  • Set-up & migration
  • Training for teams and admins
  • Ongoing support & further development

Get Non-Binding Advice Now!

Would you like to introduce Google Workspace or optimise your existing setup? Arrange a free consultation with us now!

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