KITICON Global Networks Appoints New Leadership Team

With Ilka Wymar, Isabella Braun, and Janik Vogel, the agency strengthens its operations and establishes clear structures

The Bonn-based marketing agency KITICON Global Networks has announced the restructuring of its leadership team. Managing Director Tina Kirfel will now be supported by three experienced leaders: Ilka Wymar has been with the company since the beginning of the year as Commercial Director. Janik Vogel, a long-time member of KITICON, has taken on the role of Head of Digital Experience, leading the agency’s digital team. Isabella Braun now serves as Head of Project Management, overseeing client projects across the agency.

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Clear responsibilities for greater efficiency

With this new leadership structure, KITICON establishes clear areas of responsibility at all levels. This not only benefits executive leadership but also empowers the operational teams. The restructuring enables better coordination of workflows, more targeted task delegation, and more efficient use of resources. The overarching goal: to further develop the agency and enhance client service.

Leadership roles at a glance

Janik Vogel leads the digital team, which is responsible for SEO, social recruiting, and performance marketing campaigns. In his role, he coordinates all digital projects and serves as a central link between the specialist team and senior leadership—ensuring digital strategies are planned and executed efficiently. The team’s focus is on smart, precise communication: developing strategic concepts, making data-driven decisions, and leveraging AI to effectively reach target audiences and deliver measurable results for clients.

Isabella Braun is in charge of project management. Her focus lies in strategically developing the agency’s project portfolio and strengthening the connection between project managers and leadership. “My goal is to seamlessly connect our internal teams and continue improving the collaboration between KITICON and our clients,” she says. Her coordinating role will further enhance the client-agency relationship in the long term.

Ilka Wymar is responsible for KITICON’s commercial and strategic development. With 30 years of experience in tourism sales, in-depth travel tech expertise, and a strong industry network, she brings a wealth of knowledge to the agency. Ilka has a keen ability to align sales and marketing goals with IT implementation—driving long-lasting, high-quality solutions with a strong focus on conversion optimization.

Focused on clients and growth

This realignment gives Tina Kirfel the entrepreneurial space to focus on KITICON’s strategic development. “With our new leadership structure, we’re better positioned to achieve our growth targets and serve our clients even more effectively,” she says. KITICON is thus investing in stable leadership and streamlined processes to continue growing in a fast-paced, competitive market.

About KITICON GmbH & Co. KG:

Founded in 2017, KITICON GmbH & Co. KG develops cross-media strategic marketing and communication concepts, tailored analyses, and innovative brand experiences for businesses. From high-quality consulting and creative ideation to digital transformation and hands-on implementation, the agency supports its clients on their journey toward long-term success. KITICON is headquartered in Bonn, Germany.

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