TEFRA Luggage Service Concludes Framework Agreement with BEST-REISEN

TEFRA Luggage Service Concludes Framework Agreement with BEST-REISEN

Benefits for BEST-REISEN travel agencies and their customers — the TEFRA luggage service is becoming increasingly popular.

TEFRA Luggage Service is now cooperating with the travel agency cooperation BEST-REISEN. The framework agreement includes attractive commissions for the sales outlets as well as an extended service for the convenient transportation of their customers' luggage.

TEFRA is celebrating its 20th anniversary this year with the slogan “Luggage - we've already left it at home”. The leading specialist for the transportation of luggage collects all suitcases, bags or special luggage directly from home and delivers them quickly and safely to the vacation destination, the desired hotel or vacation home, airports or cruise ships. As part of the cooperation, the Hamburg-based service provider is offering BEST-REISEN travel agencies the opportunity to offer their customers this additional service.

“We attach great importance to service and constantly offer our travel agencies opportunities to develop further. We are therefore delighted to have gained another partner in TEFRA to enhance the service in our offices,” explains Frank Winkler, Chief Officer Finance & IT at BEST-REISEN.

With more than 660 travel agencies, the BEST-REISEN travel agency cooperation not only benefits from the opportunity to offer customers an attractive additional service, but also from attractive commissions on sales. Bookings can be managed easily and intuitively via the dashboard specifically developed for sales.

“We are convinced that good service in travel agencies will always offer significant added value. We are therefore delighted that BEST-REISEN has recognized the added value as well, and that we were able to convince the association of our high quality luggage service,” adds Carsten Leder, Managing Director of TEFRA Travel Logistics GmbH.

About TEFRA:

TEFRA Travel Logistics GmbH is a company of the Schmalz & Schön Group. As part of this nationally and internationally active group of companies, the luggage service guarantees its customers perfect service from start to finish and a carefree start – or ending – to their vacation. Luggage is a matter of trust for the company, which is why it works exclusively with selected partners and has access to an international transport network.

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Google Workspace Explained: The Modern Working World in the Cloud
KITICON Global Networks

Google Workspace Explained: The Modern Working World in the Cloud

In a digitalised working world, efficient communication, flexible collaboration, and location-independent working are essential. This is exactly where Google Workspace comes in – Google's cloud-based productivity platform. As a certified Google Workspace Partner, we show you how to future-proof your business – and why switching to a modern cloud workspace is well worth it.

What is the Google Workspace?

Google Workspace is a comprehensive cloud solution that combines all the tools teams need for their daily work – whether in the office, working from home or on the move:

  • Gmail – Professional e-mail with your own domain
  • Google Drive – Cloud storage for secure data storage and sharing
  • Google Docs, Sheets, Slides – Online tools for collaborative editing of documents
  • Google Meet – High quality video conferencing
  • Google Kalender – Simple team scheduling
  • Google Chat & Spaces – Communication and project management in one tool

Thanks to the completely cloud-based structure, there is no need for installation and maintenance – work is possible anytime and anywhere.

The Advantages at a Glance:

1. Efficient Collaboration

Collaborative work on documents, direct feedback and immediately visible changes – digitally, quickly and effectively.

2. Seamless Integration

E-mails, meetings, calendars and files – everything is intelligently linked.

3. Maximum Security

Google relies on the highest security standards to ensure reliable and worry-free operation. This includes, among other things:

  • Data centres with multiple security and isolation levels that effectively secure physical and digital access.
  • Specially developed hardware, such as the Titan security chips, which provide additional protection through secure boot and integrated security functions.
  • Comprehensive risk protection that goes beyond pure risk assessment and monitoring – including unique cyber insurance cover and protection against cryptomining attacks.
  • Fine-grained access controls for applications based on factors such as user identity, location, device security status and IP address.

4. Compliance/Rights Management

Google Workspace supports your company in complying with legal requirements and internal company guidelines – with powerful, integrated tools:

  • Data loss prevention (DLP) and data classification help to clearly identify confidential information. Once the risk profile has been defined, targeted protective measures can be implemented – e.g. preventing file downloads or blocking sharing.
  • Audit logs and transparency reports provide traceable logs for security-relevant activities.
  • Vault enables legally compliant archiving, e-discovery and retention policies for emails, chats and files.
  • Access and release rules can be customised to protect sensitive data and meet compliance requirements such as GDPR, ISO 27001 or HIPAA.

5. Flexible and Scalable

Google Workspace can be implemented individually in any size of company and developed further to meet your requirements.

6. Increase Productivity

Automatic synchronisation, intelligent search and cloud-based processes save valuable time every day.

7. AI Offers

Gmail's advanced AI protection prevents more than 99.9% of spam, phishing and malware messages from reaching your inbox. Google Workspace also includes access to Gemini, which can automatically write summaries in documents, formulate texts or organise appointments in Google Calendar.

In Which Areas Does Google Workspace Score Particularly Well Compared to Traditional Office Solutions?

  • Access from anywhere – no installation required
  • Real-time collaboration instead of file chaos
  • Complete cloud solution with uncomplicated IT maintenance
  • Flexible licence models without long-term commitment
  • Large selection of already integrated functions – without complicated additional systems

Set up Google Workspace – with KITICON as a Partner by Your Side

As a certified Google Workspace Partner, we offer you full service for a smooth start:

  • Consultancy & requirements analysis
  • Set-up & migration
  • Training for teams and admins
  • Ongoing support & further development

Get Non-Binding Advice Now!

Would you like to introduce Google Workspace or optimise your existing setup? Arrange a free consultation with us now!

KITICON Global Networks

Intelligent Campaigns, Customised Strategies! Tina Kirfel Wants More From Austria
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Intelligent Campaigns, Customised Strategies! Tina Kirfel Wants More From Austria

The latest deal is only a few days old: at the beginning of May 2025, Simon Milz's company ‘milzer’, which focuses on customised software solutions for specialist tour operators, and Tina Kirfel's marketing agency KITICON Global Networks entered into a partnership. ‘As a marketing agency with a focus on tourism, our aim is to deliver measurable results – from visibility to conversion,’ emphasises the proven travel expert, who wants to set ‘new standards in digital customer service in the tourism industry’ with immediate effect through the collaboration – also in Austria. T.A.I. spoke to the Managing Director of the agency, which was founded in 2017.

No Standard Solution, but Strategies

T.A.I.: Your agency KITICON Global Networks is comparatively young. What is special about it?‍

Tina Kirfel: "As you rightly realise, we are a young, dynamic agency. We currently work with a highly motivated team of around 20 people and that's exactly what our customers feel. Our strength lies in the fact that we don't think in old patterns, but break new ground."‍

T.A.I.: What does this look like?

Tina Kirfel: "We combine fresh ideas with sound marketing expertise, especially for the tourism industry. We focus on measurable results, i.e. lead generation, increasing the conversion rate (editor's note: a KPI – key performance indicator from online marketing that reflects the ratio of website visitors to actual purchases, transactions or downloads as well as newsletter registrations) and targeted communication. Our customers don't get a standard solution, but strategies that fit their market and target group."

Deep Understanding of Travellers' Needs

T.A.I.: You have specialised in tourism with KITICON. Why this industry in particular? ‍

Tina Kirfel: "I come from the tourism industry myself and have got to know it from many different angles. It's emotional, diverse and constantly changing! What particularly excites me is that it's all about real experiences. And that's exactly what we try to convey in our marketing. We translate a passion for travel into effective communication that makes people want to book."

T.A.I.: In what form?‍

Tina Kirfel: "Thanks to my many years of experience in the tourism and cruise industry, including at Hapag Lloyd Cruises and Silversea, I have developed a deep understanding of the needs of travellers and can incorporate this perspective into our work."

T.A.I.: What services does KITICON offer specifically for travel agencies or tour operators?

Tina Kirfel: "In the B2B sector in particular, we rely heavily on mobile lead funnels - in other words, intelligent campaign structures for every conceivable placement in order to generate new contacts in a targeted manner. Many travel agencies and tour operators are now faced with the challenge of remaining digitally visible and building trust at the same time. We help them with customised marketing strategies, funnel concepts and the right content support."

SEO, Content and AI

T.A.I.: Since you're talking about visibility - what role does search engine optimisation (SEO) play in this?

Tina Kirfel: "A very big one. Visibility starts with the right keyword strategy and that's exactly where we focus. We analyse how the selected target groups search online, which terms are relevant in the respective markets and then use these insights in a targeted manner, for example in texts, blog articles or in the structure of websites. GEO, not to be confused with geotargeting, is particularly topical. GEO stands for “Generative Engine Optimisation” – a new approach in digital marketing that focuses on designing content in such a way that it is optimally processed and displayed by generative AI search systems such as ChatGPT, as users' search behaviour is currently undergoing massive changes. We have well-trained experts who develop and implement customised strategies for our clients."

T.A.I.: How does KITICON approach content?

Tina Kirfel: "We provide our clients with holistic support, from editorial planning and content creation to community management. We pay attention to brand identity, tonality and target group accuracy. Our aim is to create content that not only looks good, but also sells. And as efficiently as possible."

T.A.I.: To what extent does AI (artificial intelligence) already play a role in your work?‍

Tina Kirfel: "AI is now an integral part of our daily work, be it in copywriting, keyword analysis or campaign management. However, we don't use AI tools to replace human creativity, but to support it! This allows us to react more quickly to market trends and work more precisely. And, of course, we also advise our customers on the professional use of AI in marketing."

Cooperation at Eye Level

T.A.I.: Many agencies talk about ‘performance’ - what does that mean for you specifically?‍

Tina Kirfel: "For us, performance is not a buzzword, but a promise. We think data-driven, but at the same time creatively. Whether “social ads”, SEO or newsletters - we measure what works and optimise continuously. This is particularly important in tourism because purchasing decisions are often emotional, but also driven by price and time."

T.A.I.: How do you manage to maintain a personal relationship with your customers despite all this speed?‍

Tina Kirfel: "We attach great importance to close collaboration on an equal footing. Many of our clients stay with us for years because they know that we not only deliver, but also think along with them. As a smaller agency in particular, we have the advantage of being able to react flexibly and provide customised support. We are not an anonymous service provider, but a strategic partner."

T.A.I.: What do your clients particularly appreciate about KITICON?‍

Tina Kirfel: "That we don't just process orders, but really engage with their goals and challenges. And that we can do tourism. Our customers realise that we speak their language, understand their target groups and have the right feel for topics, timing and tonality. Added to this is our high level of technical expertise – from automated lead generation to conversion optimisation."

T.A.I.: Where is KITICON heading in the coming years?‍

Tina Kirfel: "We are continuing to grow together with our customers - both nationally and internationally. Tourism remains our centrepiece, but we are also tapping into new sectors. What drives us is the combination of a passion for travel, digital excellence and the desire to create sustainable momentum and initiate real change."

KITICON Global Networks

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milzer GmbH and KITICON Join Forces for Comprehensive Marketing Support in the Tourism Industry
News

milzer GmbH and KITICON Join Forces for Comprehensive Marketing Support in the Tourism Industry

milzer GmbH is entering a partnership with KITICON GmbH & Co. KG to provide even more comprehensive, efficient and effective support for its customers in the tourism industry. In the future, KITICON will assume responsibility for extended customer service – with a broad portfolio of digital marketing solutions.

‘Together for your success’ – under this motto, the new cooperation combines technological excellence with strategic marketing expertise. milzer GmbH continues to contribute its many years of expertise in tourism web solutions and process optimisation, while KITICON, as a marketing specialist, is now responsible for individual customer support, SEO-optimised content production and performance optimisation.

"We are very pleased about the partnership with milzer GmbH. As a marketing agency focussing on the tourism industry, our aim is to deliver measurable results – from visibility to conversion. By working closely together, we develop integrated solutions for milzer customers that are both technically and communicatively convincing," says Tina Kirfel, Managing Director of KITICON Global Networks.

The extended range of services includes search engine optimisation (SEO) and search engine advertising (SEA). KITICON also offers comprehensive expertise in content creation, visual design as well as consulting, maintenance and optimisation of websites – even after they go live, of course.

"With KITICON at our side, we are creating a whole new level of support for our customers: While we focus on our technical strengths, KITICON complements our offering with strategic marketing expertise. Together, we offer support that not only works, but really helps," explains Simon Milz, Managing Director of milzer GmbH. With this new partnership, milzer GmbH and KITICON are setting new standards in digital customer care in the tourism industry – technologically sound, strategically well thought-out and very close to the customer's needs. For further information or a non-binding consultation, please contact the team at milzer@kiticon.global.

KITICON Global Networks

Milzer

Kreative Köpfe gesucht!

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