Inspire Me Award – Corporate Brand Design & Webdesign

A Stage for Excellence – How We Built a Brand That Doesn’t Just Celebrate Peak Performance, But Makes It Tangible

Selling luxury travel means selling more than services – it means selling desire. And to market it successfully, you need more than a curated portfolio: you need sophisticated marketing, a sense of style, and a deep understanding of the aspirations of a discerning clientele.

Together with LuxusInsider, the leading trade magazine in luxury tourism, we created an award that does just that: celebrating excellence in its purest form. From an idea, the Inspire Me Award was born – a stage for the best in the industry.

What did it take? A brand experience that meets the highest standards. A carefully crafted corporate brand design that speaks the language of luxury – subtle, refined, confident. A website that gives the award visibility and a digital home – for jurors, partners, and sponsors alike.

The result: a brand that doesn’t just represent the industry’s most prestigious annual event but extends an invitation to all who don’t just recognize excellence but embody it.

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Period: Since November 2020

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‍Industry: Tourism

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‍Objective: Build a strong, premium brand identity for the Inspire Me Award and create an elegant, intuitive website that serves as a digital stage for partners, winners, and jurors – presenting the award with maximum impact.

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Services

Graphic Design
Concept Development
Web Development
Content Management

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The Challenge

‍Developing a brand that captures the essence of luxury – elegant and free of clichés. At the same time, creating a website that clearly communicates the award and its categories while staging it as a sought-after prestige event.

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Our Approach

From the vision of creating a unique award in luxury tourism, we collaborated with LuxusInsider to develop the Inspire Me Award as a prestigious format with six clearly defined categories – supported by both an expert jury and the LuxusInsider community.

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We guided the process from naming and concept development to building a sophisticated brand world: from the striking logo to cohesive brand assets and visual language. In parallel, we created a flexible website that presents the award and its categories with clarity and elegance – serving as the central stage for winners, partners, and sponsors.

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The new corporate brand design was consistently rolled out and now serves as the foundation for ongoing development that meets the dynamic demands of the luxury tourism industry. In day-to-day operations, we support the award with regular content for the website and social media, as well as active sponsor acquisition, ensuring the brand grows sustainably and the event secures its place as a benchmark in the luxury sector.

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The Outcome

The Inspire Me Award has established itself as a unique and credible seal of quality in luxury tourism – an award whose authenticity and high value are reinforced through genuine voting.

The clearly defined corporate brand design gives the award a distinct identity, subtly and confidently communicating luxury. The website acts as the central platform, delivering transparency and accessibility while powerfully underlining the exclusive positioning of the award.

With each edition, the Inspire Me Award comes to life as an authentic stage for outstanding achievements – a brand that builds trust and makes excellence visible.

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Ready to make your brand shine?
We’d be happy to advise you on corporate brand design and web design in a free, no-obligation initial consultation.